On April 21st, 2015, Google is making significant changes and updating their algorithm to focus on mobile searches. The update will have a huge impact on search result rankings and this time, there’s no gray area. Your website is either mobile-friendly, or not. This means if you don’t have a mobile-friendly website, you will see…
Where are you located? What’s your phone number? Do you take reservations? Whats on your menu? In today’s Internet-centric world many people opt to look up restaurants and catering companies online to find answers to these types of questions. But it doesn’t end at your website, you also want to have a presence on social…
Online marketing and advertising comes in many different forms and variations. While all industries need to market online, it’s important to focus on the types of advertising that will work for your business. Some styles work better than others so pinpointing which ones will work for your industry is pertinent for finding success online. In…
One size hardly ever fits all. This is never more true than in online advertising & marketing. What works well for a Corporate Lawyer wont always work for a Fitness Trainer. In this article we have detailed marketing strategies for medical practices to be successful advertising online. The medical industry is very broad and depending…
Many people struggle with blogging, some of our clients included. We have shared this knowledge with many of our clients and now we are sharing it with you. The question, “How do I create a successful blog?”, seems to come up over and over again. Below are some very helpful tips on how to create…
There are a number of important things to remember when designing a logo, or having a logo designed for you. These are the types of things we take into consideration whenever we design a logo for our clients. It has to work big or small: One of the biggest mistakes when designing a logo is…
It can be difficult for some businesses to find a good quality call to action. As many of our readers know, there is a careful balance that must be achieved with a call to action. If you are not careful, a call to action can become intrusive or infective. For instance if you go the…
What makes a small business website successful? There are many factors that can help your small business website generate more traffic, more leads, and convert more customers. Below is a list of website features that work very well with small businesses. Page Content It is very important that you are able to connect with…
Here are a few simple steps that anyone can take to improve the rankings of their business on search engines. Even with a limited knowledge of SEO or internet marketing, you can contribute your knowledge of your business or industry by following some of the steps below. Create A New Page: By creating a new…
If your business operates online and uses any number of internet advertising services you could benefit greatly from tracking traffic to your website. There are many free systems for tracking including Google Analytics which allows you to monitor traffic to your site and see in depth information such as which pages are visited, how often…
